Tag Archives: PR

One of the biggest differences between most successful crowd funding campaigns and those that fail to reach their goals, is professionalism. It's a polish and the look and feel of a company that will deliver their product on time, and have it look and operate like they claim. Part of …

Earlier this week, an anonymous NeoGAF user claiming to be close to the Witcher 3 project, went off on a small rant, stating that CD Projekt Red is not some “magical dev studio with only the best interests of the games in mind”. He then went on to claim that …

A PR stunt for the release of Watch Dogs didn't go quite as planned as a bomb squad was called in to a newsroom to inspect a mysterious, “creepy” looking package sent anonymously from the PR team behind Ubisoft's most recent game. A black safe was delivered to the Australian …

The creators of the original Grand Theft Auto title, David Jones and Mike Dailly, have admitted that without the help of high profile publicist, Max Clifford, the game wouldn't have received as much attention as it did and might not have become the success story the series is today. Created …