Earlier today Microsoft had their second large media event in just a few todays. Today the limelight was on the Windows Phone platform and Windows Phone 8 was unveiled. It brings with it several improvements and promises that will be sure to help out the struggling mobile operating system. So …

Microsoft have a plan which targets China. The plan is to overtake Apple, by offering a wide range of handsets at lower prices. Passing Apple will be the first step in a longer term goal of market dominance. Simon Leung, Microsoft's Chairman and chief executive officer for the Greater China …

A recent GiK survey shows that 56 percent of smartphone owners in key global markets are keeping their options open regarding which phone they would buy next. Only Apple has shown a significant percentage of loyalty, which is not entirely that surprising. What is rather concerning however is that Microsoft's …

Microsoft delivered a rather wacky ‘celebration' a few days ago when their Windows Phone 7 OS achieved ‘release to manufacturing' status. They held a rather weird funeral parade for the Blackberry and iPhone. This parade was held through the companies Redmond Campus, and was initially reported on by NeoWin. The …