Due to a lack of success with its original series, YouTube was reportedly set to take a step back by axing current programming and refocusing on advertisement revenue over subscriptions. The platform doesn’t want to just play it safe however, as it appears YouTube has tasked a brand new, designated …
Read More »Amazon shows off New World footage in Twitter choose your own adventure
Although Netflix’s Black Mirror: Bandersnatch is far from the first ‘choose your own adventure’ experience, it’s fair to say that the feature-length episode has launched the genre back into prominence. Using an inventive marketing twist on the system, Amazon has chosen to showcase its upcoming MMO ‘New World’ by letting …
Read More »Chooseco sues Netflix over Bandersnatch infringing on “Choose Your Own Adventure” trademark
Netflix has wanted to push into interactive media for quite some time, with Black Mirror: Bandersnatch proving to be a successful start. Unfortunately, this has put the streaming giant at odds with ‘Choose Your Own Adventure’ book publisher Chooseco, which alleges that the feature-length episode infringes on its trademark. Filing …
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