Tag Archives: Brand

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It has been some time since Lenovo bought Motorola's mobile division from Google, with the goal of breaking into the smartphone business. However, it looks like we could be saying goodbye to the iconic mobile brand name for good soon as Lenovo intends to phase it out and eventually replace …

In these days of micro-managed-mega-branding, corporations search far and wide to come up with the perfect positioning statement. Something that will stir the hearts and minds of all who see it. Searching through the Computex B-roll, it seems that our happy snappy chappies captured the next evolution of AMD's messaging. …

There's a background buzz in the industry right now that says the ATI brand might not make it past Christmas. For almost 25 years, the graphic card buying public has put ATI on its shortlist. KitGuru wonders, could this be the end? The world is full of weird paradoxes , …