The days of building a slightly better mouse trap and waiting for the customers to bang down your door are gone. These days, marketing is everything. Ahead of CeBIT 2013 and the showcasing of its latest APU products, KitGuru catches up with the chap who's taken over generating demand for …
Read More »AMD will need a hero if it misses target by 14%
The world is full of what American's call ‘Monday Morning Quarterbacks' – the fat chaps who sit in comfortable chairs across the world and explain, to anyone who will listen, what they would have done to ‘make a difference'. The challenge for major corporations is that they need to make …
Read More »Exclusive interview with Dr Lisa Su from AMD
You can always tell how useful a person is to a company. As each new skill is realised, so another set of responsibilities is loaded on your shoulders and your job title increases. Not only does Lisa Su have Bachelors, Masters and Doctorate degrees in electrical engineering from the Massachusetts …
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