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Sale bargains – check those labels carefully

Walking around the Boxing Day bargains, some KitGuru readers were keen to share their experience of what appears to be some quite blatant product mis-labeling. Naturally, we investigated, here are the initial results.

Over the years, there have been some classic mis-labeling incidents across the tech world. Some are legitimate, based on multiple understandings of what constitutes a gigabyte, a discrete graphics processor or a faulty TFT.

Others are more sinister, like a game claiming to be DX 9, 10 or 11 – when it's really a game from one generation back, but using a single ‘call' from the new API to claim modernity.

Another case we were sent comes from a UK-based photographer who has ordered a camera from a .co.uk web site – but now suspects that the ‘Reduced/Special Price' is too low for it to be a legitimate product.

In the Boxing Day sales around the UK, we were sent examples where products could not agree with themselves.

Here's one good example from Samsung (check the circled claim in the bottom right hand corner – compared to the large graphic).

Let us know if you see any others!

Samsung-Pricing-Problem-KitGuru

KitGuru says: In this instance, you need not worry. We put this Samsung SMART TV under the spotlight and it turns out that they are suffering from lazy graphic designers – the chip doing the driving IS a quad core processor. We'll update you if we see a lot of interesting posts on Facebook. Remember: No news is good news. 

Send us any examples of ‘strange packaging' that you know of, over on Facebook.

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3 comments

  1. Bought that TV about a month ago, it’s fantastic. Didn’t really think much of it being quad core at the time, but having used it I’m sold. Far better than the 47inch smart tv I got a few years ago that was probably on a single core chip.

  2. It’s not a mis label, it’s saying that it’s enhanced compared to dual core ones.. (Which Samsungs earlier line were, and most other smart TVs are)

  3. had nearly the same with another product… i bought an Asus VH242H display.. but mine got no HDMI connection port… (even i don’t care that it don’t got the plug but i just wonder myself all the time)
    it was printed onto the box but no connector was on the monitor maybe you got the same?!