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It has been a few months since Netflix officially announced that it would be taking a harder stance against VPN users and those trying to circumvent geographical content restrictions. This has been a fairly controversial move but apparently, it isn't having an effect at all on the company's pocket.
During the Netflix quarterly earnings report last night, Netflix CEO, Reed Hastings, said that despite the complaints and 40,000 people signing a petition to change Netflix's new policy, the company's earnings haven't seen a hit. In-fact, the streaming service has continued to see growth in markets across the world.
There were plenty of analysts predicted a hit to Netflix's financials following its VPN ban too but when asked about the impact of this, Reed Hastings brushed the complaints off: “It’s a very small but quite vocal minority. So it’s really inconsequential to us, as you could see in the Q1 results”.
On the other side of the coin, VPN services are struggling to combat the new Netflix restrictions. At first, Netflix used static IP addresses for its geo-blocking checks, which VPN providers could easily bypass by forwarding on traffic to a ‘clean' IP. However, since then, Netflix has stepped things up significantly and uses hundreds of regularly changing domains.
According to a VPN provider talking with TorrentFreak, this new method of enforcing geo-blocks is much more expensive for providers to circumvent as it requires forwarding all Netflix traffic through its own servers instead of just the packets trying to catch your geo-location.
KitGuru Says: A lot of paid VPN services no longer work with Netflix and despite earlier predictions, it doesn't appear to be slowing down the streaming service's business at all. Are any of you still using Netflix? Did the VPN ban cause you to cancel your subscription?
Hmmm….not sure but we are still on US netflix without VPN assistance I won’t say where we are or how its being done but it has been working fine for us. Actually it seems to be working better now that netflix has cut the chain for the VPN providers because before this we could barely use it except for what was provided in our country so thank you Netflix..lol Maybe Netflix seen that companies were making a profit on this & decided enough was enough but they may not mind it now because no one is making big money off of it & hurting Netflix’s reputation.
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I was close to cancelling, but my current provider found a way around the blockade.
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Very appealing that unblock-us are starting to ask if the router being used for people being blocked was provided by the ISP or not – maybe they’re thinking some of the major ISP providers are assisting in the crackdown? Would certainly make sense in Australia with Telstra having partnerships in Foxtel / Presto and still vpns are working fine and many top vpn review providers such as vpnranks …ect are also not mentioned that Netflix can’t unblock.