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YouTube cancels PewDiePie’s YouTube Red series, drops preferred advertising status

Earlier this morning we learned that Disney-owned YouTube MCN ‘Maker Studios' had dropped PewDiePie, the biggest channel on the platform due to some recent controversy surrounding some of the humor he has presented in recent videos. Since then, YouTube has given a statement of its own, cancelling the second season of PewDiePie's YouTube Red show and removing his channel from ‘preferred advertising' status.

PewDiePie's YouTube Red series ‘Scare PewDiePie' was part of YouTube's initial push to get people subscribing to YouTube Red. A second season of it was in the works but will no longer see release according to a YouTube spokesperson speaking with Variety.

Here is the full quote: “We’ve decided to cancel the release of ‘Scare PewDiePie’ season 2 and we’re removing the PewDiePie channel from Google Preferred”. Google Preferred is YouTube's advertising program for ‘brand safe' content. It is also assumed that being part of this program would net you a slightly better rate when it comes to advertising payouts on the platform.

At the time of writing, PewDiePie has not tweeted or uploaded a video of his own talking about the news today.

KitGuru Says: For a channel like PewDiePie, getting dropped from an MCN shouldn't be a huge deal. He has 53 million subscribers, so he'd find a home somewhere else with ease. However, having a YouTube Red series cancelled and being dropped from preferred advertising status could be more of an issue. What do you guys make of all this news today? Given that the videos in question here were intended to be humorous, I feel like things are being blown out of proportion a bit- though I do understand YouTube not considering the channel ‘brand safe' anymore. 

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9 comments

  1. You know you went too far when Disney condemns your Anti-Semitism.

    But seriously, I think Jonathan Vick of the Anti-Defamation League summed up the real world consequences of
    Pewdiepie’s actions quite nicely: “Just putting it out there brings it more
    and more into the mainstream.” And with (Neo-)Nazism on the rise I think one should choose it’s jokes more carefully.

  2. I honestly found it funny. People are far too sensitive these days.

  3. Because when anti-semimistm is on the rise, what better than to treat it with flippant disregard. The only people who find such crude humour funny are the immature, but then again, isn’t that practically the entire audience of any youtube “celebrity”?

  4. Did you even watch it, or do you find it wrong because it portrays Nazis?

  5. It doesn’t portray Nazis…Try again.

  6. If the rise of Trump (and all alt-right lunatic politicians all over the world) has shown us one thing, it is that fans actually get off on this. The more people feel like others are overreacting, the bigger their enjoyment.

    We live in the age of the trolls.

  7. He’s an ignorant idiot letting fame go to his head and thinking he can get away with Anti-Semitism disguised as attempted humor.

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  9. Derek Johnstone Macrae

    he did it for shock value, and whats more, its free publicity, now he is on the “edge”, he cant be mainstream and a sellout, thing is, clever cunts like me know this, and just see this as sad and pathetic, dudes heading for a complete burnout, or kurt kobain style infamy, mark my words.