Apple shares spiked recently thanks to fresh leaks around the iPhone 15. In the months leading up to launch, Apple has reportedly set a target to make around 85 million iPhone 15 units this year.
According to Bloomberg, Apple has asked its manufacturer to make between 83 million and 85 million iPhone 15 units this year. That number will be spread across the base model, as well as the Pro and Pro Max versions.
Apple may squeeze a bit more revenue out of the iPhone 15 too, as it is rumoured that Apple will raise the prices of the iPhone 15 Pro.
Previously, analysts predicted lower consumer demand for the iPhone and downgraded their outlooks on Apple stock in 2023. With this news, it appears that Apple is confident that the iPhone 15 will sell huge numbers, which has led to a bump in shares over the last few days.
Discuss on our Facebook page, HERE.
KitGuru Says: Currently, my iPhone 13 is still serving me perfectly well, so I'll likely be skipping again this year. Are any of you due a phone upgrade in 2023?