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In recent times there have been rumours that RIM would bring their iconic BlackBerry Messenger service to Android and we are all for well implemented cross-platform integration. It's like being able to open a .zip on the desktop operating system you prefer best. However, RIM CEO Thorsten Heins doesn't see the same way, reportedly pulling the project from development.
This isn't the first time RIM has done something seemingly unwise, they were going to allow Android applications to run on the BlackBerry Playbook but that idea was pulled due to concerns over piracy. Considering you can easily sideload Android applications onto Amazon's Kindle Fire we're not too sure about that.
It's reasons like these that have resulted in RIM's BlackBerry OS going from a 44% market share five years ago to just 6.4% today. BlackBerry 10, due out later this year better be impressive and entice some of the youth back to the business orientated platform if RIM are to survive.
KitGuru says: RIM, you do realise there's a good reason many other messaging applications are available on most platforms? Kik Messenger and Viber come to mind.
This is really sad because BBM is one of the most popular apps on BB and Android users who were BB users before would gladly pay for such a service. Besides, some operators are giving specific BBM bundles at very good prices attracting loads of customers. I hope Thorsten looks at the market to see how it moves and that BB handsets are being passed due to the condition of the company. What else BBM good for on just BB handsets ?. There is no progress there.