Aria cuts prices to tempt even more spending

While the UK is still looking forward to the credit card bills that will accompany a record breaking Boxing Day push of £2.6 billion, online retailers are not giving up hope that us consumers will consider one last wafer-thin-mint. KitGuru says ‘Better. Better get a bucket'.

Shakespeare wrote of Cleopatra, Other women cloy the appetites they feed, but she makes hungry where most she satisfies”. Essentially, there are a lot of things in the world that will make you feel phat/stuffed/totally uninterested in more – but there is also a rare subset of products/people where the more you get, the more you want.

Welcome to technology.

While we may well have spent ourselves silly before, during and after Xmas – that doesn't mean that we won't stop looking.

To help feed the addiction, British reseller Aria has engaged in some cut-price temptation therapy and – among the scrolling screen of offers – there are some that really do grab your eye. See if your opinion matches ours for these four:-

24″ Dell Professional Panel down from £191 to £167 – but it's actually listed at £238 on Dell's own site. Apparently it's also arsenic free, which is good to know

Cooler Master Elite 343 Micro-ATX chassis down to £25 – while even the wily coyotes at Amazon are asking for more than £36. We're not going to ask about arsenic this time – we're just going to assume that it's not present

When KitGuru first considered reviewing the latest A10 APU from AMD, the mainboard supplied cost around £110. You can now get a high-quality alternative from Gigabyte for less than half that price, at just £49.

Not to be left out, if you wanted to hit the high end with an Asus P8Z77-V LE board, then Aria has cancelled the old £125 price point and gone with a much more palatable £109. Which was nice.

Naturally, you don't need to hit Aria for all your kit – most of the UK's online retail champions will be running deals through to January and – from what we can tell – there may never have been a better time for you to build/upgrade/augment.

The actual price cuts run across Aria's full range – and even include overclocked MSI GTX660 Ti cards.

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KitGuru says: Right now, hardcore KitGuru readers will be looking around their box and thinking, “OK, so I have 2x spare sticks of memory, an old 120GB SSD, a 500w PSU and a spare CPU. Do I really feel like making ANOTHER system?”   To which we already know the answer. It's an addiction and it demands to be fed.

Comment below or in the KitGuru forums.

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