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Nintendo doesn’t want Twitch streaming on the Wii U

Nintendo has had a pretty good E3 this year, it's starting to turn things with the Wii U around and people are finally interested in the console. However, with all of the buzz around Mario Kart 8 and the upcoming Super Smash Bros game, people have been wondering if Nintendo would ever consider integrating Twitch in to its console, much like the PS4 and Xbox One.

However, it doesn't look like Nintendo is very interested in Twitch streaming. During an interview with Polygon, Nintendo of America boss, Reggie Fils-Aime was asked if Twitch streaming was something Nintendo had considered bringing to the Wii U, he answered by saying:

“We don't think streaming 30 minutes of gameplay by itself is a lot of fun, your specific question of just purely streaming gameplay, what we've got to think through is, so what's fun about that? From a consumer standpoint, what's fun about it?”

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The Nintendo executive then went on to say: “Kart is fun because it’s a highlight of the race. You can make some choices as to what parts are going to be shared. We think that makes it interesting, and obviously the meme of the Luigi death stare is wonderful when that comes out of that type of experience.”

Nintendo believes that in order for it to keep streaming fun, it would have to curate the content:

“So for us, what we're doing at the Nokia theatre with the Smash Invitational, we loved that streamed because that's where you are able to see how these players perform, the moves they make, you can learn something,” he said. “But that's different than watching Joe Blow's 30 minute stream, which may or may not have something that's all that interesting. In the end we've got to make sure that it's fun.”

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KitGuru Says: I've seen a lot of commenters on the Internet today claiming that Nintendo hates Twitch. However, what I thought Reggie was getting at is that not everyone can provide a good stream, you need a face-cam, audience interaction and a good personality in order to keep people engaged. 

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3 comments

  1. Further proof that the staff of Nintendo is so disconnected from their user base that they make baseless assumptions without consulting the statistics of streaming. Streaming mario kart 8 is incredibly popular and has convinced a couple of my games to buy their console for that reason alone.

  2. agree Nintendo really sucks when it comes to the reality of what gamers truly want and they get there image of being for children because everything is banned or gets modded on there site or games , even if you give someone your code to be friends lol I cant imagine ps4 or x1 moddeing every post that had some ones gamertag .

  3. Thanks for the article Matthew. Just want to inform all folks who live outside US that Nintendo Wii is a great media Player. If you want to access Netflix and other streaming stations on your Nintendo Wii you can use UnoTelly as I do to get around the geo block.