A subtle but potentially significant shift is occurring in the European graphics card market, with Nvidia quietly adjusting pricing for three of its GeForce RTX 50 series GPUs. Over at Nvidia's European stores, the company has implemented price reductions for the RTX 5090, RTX 5080, and RTX 5070 models, a move attributed to the strengthening Euro.

As VideoCardz pointed out, the US dollar's recent decline, approximately 3.9%, has likely prompted Nvidia to implement these “generous” discounts, which arrived roughly two weeks after the USD-EUR exchange rate stabilized. The current pricing situation, reflecting the change in EU MSRPs, is as follows: RTX 5090: €2329 down to €2229 (-4.3%), RTX 5080: €1169 down to €1119 (-4.3%), RTX 5070 Ti: remains at €879 (0%), and RTX 5070: €649 down to €619 (-4.6%).

The RTX 5070 Ti was the only one to maintain the MSRP, with Nvidia setting it at €879 (VAT included). This upper-mid-range offering lacks a Founders Edition, leaving board partners responsible for producing MSRP-compliant alternatives. Reports suggest that some retailers struggle to move RTX 50 series inventory due to inflated prices, with consumers hesitant to purchase.

While Nvidia's price adjustments, ranging from 4.3% to 4.6%, are a welcome development, their impact across the Eurozone remains to be seen. Given the relatively modest reductions, it's uncertain whether they will significantly stimulate demand.

KitGuru says: Do you think prices will decrease in European stores now that the MSRPs have been reduced? Even if they drop, would you become more inclined to get one of these RTX 50 series GPUs?

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