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Judging by what we learned from our time at AMD's press event, a look at some of the upcoming products equipped with AMD's mobile hardware, and a hands-on with some bold technologies, the mobile market is one that AMD is fighting hard to conquer.
AMD's 2013 line-up of mobile products is focused on all-round versatility and general ease-of-use, with enhanced power efficiency and performance.
Unfortunately, one thing we did notice was AMD's lack of competition against Intel's mighty Core i7. We didn't see or hear any mention of a product that could and would compete with the performance of Intel's flagship mobile chip.
Time, reviews and consumer opinions will tell us exactly how successful AMD's 2013 mobile platforms and APUs are. Make sure to check back soon for our in-depth coverage of systems and tablets powered by AMD's new mobile products.
KitGuru says: AMD has put great emphasis on ‘hitting it big' in the mobile sector. Only time will tell how successful AMD's 2013 additions have been.
Finally, AMD has got it almost right in their product lines. Hitting the mid to low ends of the market is where the volume is (it is declining now due to lack of products in this space). Getting a range of products from cheaper ultrabooks at the $400-$600 price range is important. The current $650 and up prices are way to high for the cash strapped market to bear. On the low end side, a good Win8 tablet around $350 mark will make a reasonable student computer/laptop hybrid.
While Intel keep pushing the high end, the mid and low ends were suffering and AMD could not really address them before. Now a complete range of chips exist to fulfill that market. With aggressive pricing from AMD, they might be able to jazz that market back to the volumes prior to Windows 8.