Alienware, Scan and Lenovo were all showing off systems from their respective product lines, while Microsoft was keen to give visitors a chance to use as much of the company's new software and products as possible.
Alienware's busy booth was filled with excited visitors wanting to play games on some of the finest systems that Alienware has to offer, including the up-to-date and powerful M17x laptop, one of which was up for grabs.
Alienware machines were also being used in the gaming zone where participants were competing for some noteworthy peripherals as prizes.
Lenovo's considerably-sized stand was packed full of laptops, ultrabooks and tablets from the system manufacturer.
Star of Lenovo's show was the huge ThinkPad tablet which had users impressed by its size and ease-of-use.
Scan used its stand to highlight the performance benefits of an SSD, as opposed to a HDD, in a modern system. Coupled with a powerful 3XS system or mid-range laptop, many users were shocked by the performance gains that could be achieved by converting to an SSD.
The enormous Microsoft stand was a hive of activity from start to finish. Home to tablets, laptops, ultrabooks, desktops systems, Xbox 360 consoles and gaming stations, Microsoft's software was everywhere and many visitors were enthralled. A Scan 3XS G30 system was being used to give visitors an opportunity to play Microsoft Flight on an impressive setup.